Masters of Scale : Surprising Truths from the World's Most Successful Entrepreneurs - Reid Hoffman

Masters of Scale : Surprising Truths from the World's Most Successful Entrepreneurs - Reid Hoffman : In "Masters of Scale" Silicon Valley legend Reid Hoffman shares insights and lessons from his popular podcast of the same name. With the help of his executive producers, Hoffman delves into the minds of visionary founders and leaders from iconic companies like Apple, Nike, and Google, as well as disruptive startups such as 23andMe and TaskRabbit. Through vivid storytelling and analysis, he distills their collective wisdom into a set of counterintuitive principles that anyone can use to cultivate an entrepreneurial mindset and scale a successful business. This unique insider's guide includes new material never aired on the podcast and is sure to inspire readers to reimagine how they do business today.